What is AMZN stock price today?

AMZN (Amazon.com Inc) stock is trading at $254.96 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).

Is AMZN stock going up or down today?

AMZN stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.

Should I buy AMZN stock now?

The decision to buy AMZN depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.

Is AMZN a buy, hold, or sell right now?

Our AI-powered analysis provides buy/hold/sell recommendations for AMZN based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.

Is AMZN stock overvalued or undervalued?

AMZN currently trades at a P/E ratio of 30.57, which may indicate premium valuation. Our DCF calculator provides intrinsic value estimates to help determine if AMZN is fairly priced.

What is AMZN's P/E ratio?

AMZN has a price-to-earnings (P/E) ratio of 30.57, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.

What is AMZN's market cap?

AMZN (Amazon.com Inc) has a market capitalization of $2554.81 billion, making it a large-cap stock.

What is AMZN's price to book ratio?

AMZN trades at a price-to-book (P/B) ratio of 6.43, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.

Does AMZN pay dividends?

AMZN does not currently pay dividends. Many growth companies reinvest profits into the business rather than paying dividends.

What is AMZN's dividend yield?

AMZN does not currently pay dividends or dividend data is not available. Check our dashboard for the latest information.

Is AMZN stock a good long-term investment?

AMZN's long-term investment potential depends on sustainable competitive advantages, revenue growth, profitability, management quality, and industry dynamics. Our AI analysis evaluates these factors to assess long-term prospects.

What is AMZN's revenue growth rate?

Revenue growth data for AMZN is available on our dashboard with detailed financial statement analysis.

Profitability metrics for AMZN are available on our dashboard with complete income statement analysis.

What are the risks of investing in AMZN?

Key risks for AMZN include market volatility, competitive pressures, regulatory changes, economic conditions, execution risks, and company-specific factors. Our AI analysis identifies material risks and their potential impact on valuation.

How does AMZN compare to its competitors?

Compare AMZN to industry peers on our dashboard using metrics like P/E ratio, revenue growth, profit margins, market share, and valuation multiples. Competitive analysis helps contextualize AMZN's performance and positioning.

What is AMZN's stock price target for 2026?

Our AI model provides price targets for AMZN based on fundamental analysis: Bull case $331.45 (+30%), Base case $293.20 (+15%), Bear case $229.46 (-10%). Visit our prediction page for detailed forecasts.

What do analysts say about AMZN?

Wall Street analysts provide ratings (buy/hold/sell) and price targets for AMZN. Our dashboard aggregates analyst consensus, target prices, and recent upgrades/downgrades to help you understand professional sentiment.

When is AMZN's next earnings report?

AMZN reports earnings quarterly. Check our dashboard for the upcoming earnings date, analyst estimates for revenue and EPS, and historical earnings performance. Earnings reports often drive significant stock price movements.

AMZN - Amazon.com Inc

NYSE * Consumer Cyclical * Internet Retail

$254.96

+$7.47 (+3.02%)

About Amazon.com Inc

Amazon.com Inc (AMZN) common stock

Price Chart

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AMZN Key Statistics

Market Cap

$2.55T

P/E Ratio

30.57

P/B Ratio

6.43

How AMZN Compares to Peers

AMZN is the largest company in its peer group by market cap

P/E Rank

of 5

Margin Rank

N/A

of 0

Growth Rank

N/A

of 0

Size Rank

of 5

Company	Market Cap	P/E	Growth	Margin	Compare
AMZN(This stock)	$2.55T	30.6	0%	0.0%	-
SHOPShopify Inc	$142.15B	107.4	0%	0.0%	vs SHOP
MELIMercadoLibre Inc.	$82.73B	43.1	0%	0.0%	vs MELI
EBAYeBay Inc	$47.90B	24.9	0%	0.0%	vs EBAY
ETSYEtsy, Inc.	$6.34B	25.6	0%	0.0%	vs ETSY

Data Updated: July 16, 2026 at 5:25 AM EDT

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AMZN Lician Score

14% confidence

5.0/10

Neutral

AMZN has a Lician Score of 5/10 (Average). The stock shows average characteristics across all dimensions.

value

5.0

growth

5.0

quality

5.0

momentum

5.0

safety

5.0

The Lician Score is a comprehensive 1-10 rating that evaluates AMZNacross five key dimensions: Value (valuation relative to sector),Growth (revenue and earnings trajectory),Quality (profitability and balance sheet strength),Momentum (price trends and analyst sentiment), andSafety (volatility and risk metrics).

AMZN Financial Snowflake

5-axis analysis across key investment dimensions

5.0/10

Neutral

5.0

Value

Valuation vs. sector peers

5.0

Growth

Revenue & earnings trajectory

5.0

Quality

Profitability & moat strength

5.0

Momentum

Price trends & analyst sentiment

5.0

Safety

Financial stability & risk

Upcoming Events for AMZN

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