What is AAPL stock price today?

AAPL (Apple Inc) stock is trading at $264.55 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).

Is AAPL stock going up or down today?

AAPL stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.

Should I buy AAPL stock now?

The decision to buy AAPL depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.

Is AAPL a buy, hold, or sell right now?

Our AI-powered analysis provides buy/hold/sell recommendations for AAPL based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.

Is AAPL stock overvalued or undervalued?

AAPL currently trades at a P/E ratio of 33.85, which may indicate premium valuation. Our DCF calculator provides intrinsic value estimates to help determine if AAPL is fairly priced.

What is AAPL's P/E ratio?

AAPL has a price-to-earnings (P/E) ratio of 33.85, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.

What is AAPL's market cap?

Visit our dashboard for AAPL's current market capitalization and other key metrics.

What is AAPL's price to book ratio?

AAPL trades at a price-to-book (P/B) ratio of 51.42, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.

Does AAPL pay dividends?

Yes, AAPL pays dividends with a current yield of 0.00%. Dividend payments provide income for investors in addition to potential stock price appreciation.

What is AAPL's dividend yield?

AAPL's dividend yield is 0.00%, calculated as annual dividends divided by the current stock price. This represents the annual return from dividends alone.

Is AAPL stock a good long-term investment?

AAPL's long-term investment potential depends on sustainable competitive advantages, revenue growth, profitability, management quality, and industry dynamics. Our AI analysis evaluates these factors to assess long-term prospects.

What is AAPL's revenue growth rate?

AAPL has shown revenue growth of 6.4% over recent periods. Consistent revenue growth is a key indicator of business health and competitive positioning.

Yes, AAPL is profitable with a profit margin of 0.3%. This indicates the company generates 0.3 cents of profit for every dollar of revenue.

What are the risks of investing in AAPL?

Key risks for AAPL include market volatility, competitive pressures, regulatory changes, economic conditions, execution risks, and company-specific factors. Our AI analysis identifies material risks and their potential impact on valuation.

How does AAPL compare to its competitors?

Compare AAPL to industry peers on our dashboard using metrics like P/E ratio, revenue growth, profit margins, market share, and valuation multiples. Competitive analysis helps contextualize AAPL's performance and positioning.

What is AAPL's stock price target for 2026?

Our AI model provides price targets for AAPL based on fundamental analysis: Bull case $343.92 (+30%), Base case $304.23 (+15%), Bear case $238.10 (-10%). Visit our prediction page for detailed forecasts.

What do analysts say about AAPL?

Wall Street analysts provide ratings (buy/hold/sell) and price targets for AAPL. Our dashboard aggregates analyst consensus, target prices, and recent upgrades/downgrades to help you understand professional sentiment.

When is AAPL's next earnings report?

AAPL reports earnings quarterly. Check our dashboard for the upcoming earnings date, analyst estimates for revenue and EPS, and historical earnings performance. Earnings reports often drive significant stock price movements.

AAPL - Apple Inc

NYSE * Information Technology * Technology Hardware, Storage & Peripherals

$264.55

+$4.11 (+1.58%)

About Apple Inc

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers exclusive original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

AAPL Key Statistics

P/E Ratio

33.85

P/B Ratio

51.42

EPS

$7.55

Dividend Yield

0.00%

Revenue Growth

+6.4%

Profit Margin

0.3%

Debt to Equity

3.87

Employees

150,000

How AAPL Compares to Peers

AAPL trades at a premium valuation vs peers (highest P/E)

AAPL ranks 2nd in profitability among competitors

AAPL has the fastest revenue growth among competitors

P/E Rank

of 3

Margin Rank

of 3

Growth Rank

of 3

Size Rank

N/A

of 2

Company	Market Cap	P/E	Growth	Margin	Compare
AAPL(This stock)	$0.00	33.8	6%	0.3%	-
AMZNAmazon Com	$2.23T	29.0	0%	0.1%	vs AMZN
METAMeta Platforms	$1.66T	27.9	0%	0.3%	vs META

Apple Inc Company Information

Headquarters: California; U.S.A
Website: www.apple.com
Sector: Information Technology
Industry: Technology Hardware, Storage & Peripherals

AAPL - Apple Inc

About Apple Inc

AAPL Key Statistics

How AAPL Compares to Peers

Apple Inc Company Information

AAPL Lician Score

AAPL Financial Snowflake

Upcoming Events for AAPL