GOOG Profit Margins

Gross, Operating & Net Margin Analysis for Alphabet Inc.

Margin Quality

Excellent

Current Profit Margins

Gross Margin

59.7%

59.7% YoY

$240.30B gross profit

Operating Margin

32.0%

32.0% YoY

$129.04B operating income

Net Profit Margin

32.8%

4.2% YoY

$132.17B net income

5-Year Margin Trends

2023Revenue: $307.39B
Gross0.0%
Operating0.0%
Net24.0%
FYRevenue: $307.39B
Gross56.6%
Operating27.4%
Net24.0%
FYRevenue: $350.02B
Gross58.2%
Operating32.1%
Net28.6%
2024Revenue: $350.02B
Gross0.0%
Operating0.0%
Net28.6%
FYRevenue: $402.84B
Gross59.7%
Operating32.0%
Net32.8%

What Margins Indicate About GOOG

Business Quality

High gross margins above 50% suggest Alphabet Inc. has strong pricing power and competitive advantages that allow premium pricing.

Operational Efficiency

Expanding operating margins show Alphabet Inc. is improving operational leverage and cost management.

Profitability

Net margins above 15% demonstrate excellent profitability and suggest strong competitive positioning.

Investment Implications

Expanding margins across the board suggest improving business fundamentals, which often supports stock price appreciation.

Understanding Profit Margins

Gross Margin

(Revenue - Cost of Goods Sold) / Revenue. Measures pricing power and production efficiency before operating expenses.

Operating Margin

Operating Income / Revenue. Shows profitability from core operations after all operating expenses but before interest and taxes.

Net Profit Margin

Net Income / Revenue. The bottom line - shows how much profit the company keeps from each dollar of revenue after all expenses.

Analyze GOOG Profitability

Get complete financial analysis with profitability trends, ROE, ROIC, and more

Frequently Asked Questions

What is GOOG's profit margin?

GOOG (Alphabet Inc.) has a net profit margin of 32.8%, meaning the company keeps $0.3280987796522654 in profit for every dollar of revenue. This represents an improvement from the previous year's net margin of 28.6%.

What is GOOG's gross margin?

GOOG's gross margin is 59.7%. Gross margin measures the percentage of revenue remaining after subtracting the cost of goods sold. A high gross margin like this indicates strong pricing power and efficient production.

What is GOOG's operating margin?

GOOG has an operating margin of 32.0%. Operating margin shows profitability after operating expenses but before interest and taxes. The 32.0% year-over-year improvement suggests better operational efficiency.

Are GOOG's profit margins good?

GOOG's margins are considered excellent. With a gross margin of 59.7% and net margin of 32.8%, Alphabet Inc. demonstrates strong pricing power and operational efficiency.

How do profit margins affect GOOG stock?

Profit margins are a key indicator of GOOG's business quality and competitive position. High margins suggest strong competitive advantages and pricing power, which typically support premium valuations. Expanding margins often lead to stock price appreciation, while contracting margins can signal competitive pressures.

What drives GOOG's profit margins?

GOOG's profit margins are influenced by several factors: pricing power vs competitors, operational efficiency, scale advantages, input costs (materials, labor), Internet Content & Information-specific dynamics, and management execution. The significant expansion in gross margin suggests changes in these underlying drivers.

Disclaimer: Margin analysis is based on reported financial statements and should be compared to industry peers for context. Different sectors have structurally different margin profiles. This information is for educational purposes only and should not be considered financial advice.

Explore Categories