Should I Buy MORN Stock in 2026?
Data-driven analysis and honest assessment for Morningstar Inc
Current Price: $206.94P/E: 23.5
Decision Score
Weak
Based on 6 fundamental factors
Score Breakdown:
Fair P/E of 23.5
Declining -0%
Thin margins (0% net)
Financial health data limited
Decent FCF yield of 4.6%
No recent insider activity
Key Investment Metrics
Current Price
$206.94
P/E Ratio
23.54
Revenue Growth
0.1%
Profit Margin
0.2%
Market Cap
$8.7B
Dividend Yield
0.01%
How MORN Compares to Competitors
Understanding how MORN stacks up against peers helps inform your investment decision.
How MORN Compares to Peers
Upcoming Events for MORN
+5 Reasons TO Buy MORN
1. High gross margins of 61%
moderateGross margins above 50% typically indicate strong brand value or intellectual property moats.
-5 Reasons NOT to Buy MORN
1. Thin profit margins of 0.2%
high riskLow margins provide little cushion against cost increases or pricing pressure.
2. Minimal revenue growth
low riskGrowth of 0.1% barely keeps pace with inflation.
Who Should Buy MORN?
Investment Profile
Risk Level
High
Recommended Holding Period
3-5 years
Best For:
Not Suitable For:
- ✗
Growth Investors
Limited 0% growth may disappoint
- ✗
Income-Focused Retirees
Low 0.0% yield
- ✗
Risk-Averse Investors
High risk may cause uncomfortable volatility
- ✗
Large Position Traders
Lower liquidity may impact execution
Consider These Alternatives
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Pro tip: Compare MORN directly with competitors using our comparison tool to see which stock better fits your criteria.
Get the Full Picture
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Frequently Asked Questions
What is MORN stock price today?
MORN (Morningstar Inc) stock is trading at $206.94 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).
Is MORN stock going up or down today?
MORN stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.
Should I buy MORN stock now?
The decision to buy MORN depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.
Is MORN a buy, hold, or sell right now?
Our AI-powered analysis provides buy/hold/sell recommendations for MORN based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.
Is MORN stock overvalued or undervalued?
MORN currently trades at a P/E ratio of 23.54 relative to earnings. Our DCF calculator provides intrinsic value estimates to help determine if MORN is fairly priced.
What is MORN's P/E ratio?
MORN has a price-to-earnings (P/E) ratio of 23.54, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.
What is MORN's market cap?
MORN (Morningstar Inc) has a market capitalization of $8.73 billion, making it a small-cap stock.
What is MORN's price to book ratio?
MORN trades at a price-to-book (P/B) ratio of 5.62, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.
Deep Dive Analysis
Explore comprehensive analysis tools to make an informed decision about Morningstar Inc
Full Stock Analysis
Complete MORN overview with charts and data
Is MORN Undervalued?
DCF valuation and intrinsic value analysis
Dividend Analysis
Yield, payout ratio, and dividend history
Growth Analysis
Revenue, earnings, and expansion metrics
Financial Health
Debt, liquidity, and balance sheet strength
Price Prediction
2026 forecast and price targets
Stock Forecast
12-month price forecast and analyst targets
Earnings Date
Next earnings date and historical results
Compare Before You Buy
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Disclaimer
This analysis is for informational purposes only and should not be considered financial advice. The decision score and recommendations are based on quantitative factors and do not account for all risks, your personal financial situation, or qualitative factors. Always do your own research and consider consulting with a financial advisor before making investment decisions.