Should I Buy EBAY Stock in 2026?
Data-driven analysis and honest assessment for eBay Inc
Current Price: $93.30P/E: 20.2
Decision Score
Hold
Based on 6 fundamental factors
Score Breakdown:
Fair P/E of 20.2
Slow growth of 0%
Thin margins (0% net)
Financial health data limited
Decent FCF yield of 4.6%
No recent insider activity
Key Investment Metrics
Current Price
$93.30
P/E Ratio
20.16
Revenue Growth
0.1%
Profit Margin
0.2%
Market Cap
$41.5B
Dividend Yield
0.01%
How EBAY Compares to Competitors
Understanding how EBAY stacks up against peers helps inform your investment decision.
How EBAY Compares to Peers
Upcoming Events for EBAY
+5 Reasons TO Buy EBAY
1. High gross margins of 72%
strongGross margins above 50% typically indicate strong brand value or intellectual property moats.
-5 Reasons NOT to Buy EBAY
1. Thin profit margins of 0.2%
high riskLow margins provide little cushion against cost increases or pricing pressure.
2. High PEG ratio of 2.6
medium riskPEG above 2 suggests expensive relative to growth rate.
3. Minimal revenue growth
low riskGrowth of 0.1% barely keeps pace with inflation.
Who Should Buy EBAY?
Investment Profile
Risk Level
Medium
Recommended Holding Period
3-5 years
Best For:
Not Suitable For:
- ✗
Growth Investors
Limited 0% growth may disappoint
- ✗
Income-Focused Retirees
Low 0.0% yield
Consider These Alternatives
If you're interested in EBAY, compare these Consumer Cyclical peers:
Pro tip: Compare EBAY directly with competitors using our comparison tool to see which stock better fits your criteria.
Get the Full Picture
Access AI-powered insights, DCF valuations, insider trading data, and real-time analysis for EBAY
Frequently Asked Questions
What is EBAY stock price today?
EBAY (eBay Inc) stock is trading at $93.30 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).
Is EBAY stock going up or down today?
EBAY stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.
Should I buy EBAY stock now?
The decision to buy EBAY depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.
Is EBAY a buy, hold, or sell right now?
Our AI-powered analysis provides buy/hold/sell recommendations for EBAY based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.
Is EBAY stock overvalued or undervalued?
EBAY currently trades at a P/E ratio of 20.16 relative to earnings. Our DCF calculator provides intrinsic value estimates to help determine if EBAY is fairly priced.
What is EBAY's P/E ratio?
EBAY has a price-to-earnings (P/E) ratio of 20.16, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.
What is EBAY's market cap?
EBAY (eBay Inc) has a market capitalization of $41.55 billion, making it a mid-cap stock.
What is EBAY's price to book ratio?
EBAY trades at a price-to-book (P/B) ratio of 8.71, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.
Deep Dive Analysis
Explore comprehensive analysis tools to make an informed decision about eBay Inc
Full Stock Analysis
Complete EBAY overview with charts and data
Is EBAY Undervalued?
DCF valuation and intrinsic value analysis
Dividend Analysis
Yield, payout ratio, and dividend history
Growth Analysis
Revenue, earnings, and expansion metrics
Financial Health
Debt, liquidity, and balance sheet strength
Price Prediction
2026 forecast and price targets
Stock Forecast
12-month price forecast and analyst targets
Earnings Date
Next earnings date and historical results
Compare Before You Buy
See how EBAY stacks up against its competitors
Similar Investment Decisions
Explore investment analyses for stocks similar to eBay Inc
Complete EBAY Analysis
Compare EBAY With
Disclaimer
This analysis is for informational purposes only and should not be considered financial advice. The decision score and recommendations are based on quantitative factors and do not account for all risks, your personal financial situation, or qualitative factors. Always do your own research and consider consulting with a financial advisor before making investment decisions.