Should I Buy SOFI Stock in 2026?
Data-driven analysis and honest assessment for Sofi Technologies Inc
Current Price: $17.76P/E: 49.0
Decision Score
Weak
Based on 6 fundamental factors
Score Breakdown:
High P/E of 49.0 indicates premium
Declining -0%
Thin margins (0% net)
Financial health data limited
Cash flow data limited
Balanced insider activity
Key Investment Metrics
Current Price
$17.76
P/E Ratio
48.97
Revenue Growth
0.4%
Profit Margin
0.1%
Market Cap
$24.4B
Dividend Yield
None
How SOFI Compares to Competitors
Understanding how SOFI stacks up against peers helps inform your investment decision.
How SOFI Compares to Peers
Upcoming Events for SOFI
+5 Reasons TO Buy SOFI
1. High gross margins of 83%
strongGross margins above 50% typically indicate strong brand value or intellectual property moats.
-5 Reasons NOT to Buy SOFI
1. Thin profit margins of 0.1%
high riskLow margins provide little cushion against cost increases or pricing pressure.
2. Expensive valuation at 49x earnings
medium riskP/E of 49 is significantly above averages. High expectations leave little room for disappointment.
3. High PEG ratio of 2.5
medium riskPEG above 2 suggests expensive relative to growth rate.
4. Minimal revenue growth
low riskGrowth of 0.4% barely keeps pace with inflation.
Who Should Buy SOFI?
Investment Profile
Risk Level
Medium
Recommended Holding Period
3-5 years
Best For:
- ✓
Momentum Traders
High-growth profile attracts momentum
Not Suitable For:
- ✗
Growth Investors
Limited 0% growth may disappoint
- ✗
Value Investors
Premium P/E of 49 doesn't fit value criteria
- ✗
Income-Focused Retirees
No dividend paid
Consider These Alternatives
If you're interested in SOFI, compare these Financials peers:
Pro tip: Compare SOFI directly with competitors using our comparison tool to see which stock better fits your criteria.
Get the Full Picture
Access AI-powered insights, DCF valuations, insider trading data, and real-time analysis for SOFI
Frequently Asked Questions
What is SOFI stock price today?
SOFI (Sofi Technologies Inc) stock is trading at $17.76 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).
Is SOFI stock going up or down today?
SOFI stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.
Should I buy SOFI stock now?
The decision to buy SOFI depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.
Is SOFI a buy, hold, or sell right now?
Our AI-powered analysis provides buy/hold/sell recommendations for SOFI based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.
Is SOFI stock overvalued or undervalued?
SOFI currently trades at a P/E ratio of 48.97, which may indicate premium valuation. Our DCF calculator provides intrinsic value estimates to help determine if SOFI is fairly priced.
What is SOFI's P/E ratio?
SOFI has a price-to-earnings (P/E) ratio of 48.97, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.
What is SOFI's market cap?
SOFI (Sofi Technologies Inc) has a market capitalization of $24.36 billion, making it a mid-cap stock.
What is SOFI's price to book ratio?
SOFI trades at a price-to-book (P/B) ratio of 4.53, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.
Deep Dive Analysis
Explore comprehensive analysis tools to make an informed decision about Sofi Technologies Inc
Full Stock Analysis
Complete SOFI overview with charts and data
Is SOFI Undervalued?
DCF valuation and intrinsic value analysis
Dividend Analysis
Yield, payout ratio, and dividend history
Growth Analysis
Revenue, earnings, and expansion metrics
Financial Health
Debt, liquidity, and balance sheet strength
Price Prediction
2026 forecast and price targets
Stock Forecast
12-month price forecast and analyst targets
Earnings Date
Next earnings date and historical results
Compare Before You Buy
See how SOFI stacks up against its competitors
Similar Investment Decisions
Explore investment analyses for stocks similar to Sofi Technologies Inc
Complete SOFI Analysis
Compare SOFI With
Disclaimer
This analysis is for informational purposes only and should not be considered financial advice. The decision score and recommendations are based on quantitative factors and do not account for all risks, your personal financial situation, or qualitative factors. Always do your own research and consider consulting with a financial advisor before making investment decisions.