Should I Buy DKNG Stock in 2026?
Data-driven analysis and honest assessment for Draftkings Inc
Current Price: $23.84
Decision Score
Weak
Based on 6 fundamental factors
Score Breakdown:
P/E data not available
Slow growth of 1%
Thin margins (0% net)
Financial health data limited
Low FCF yield of 1.6%
No recent insider activity
Key Investment Metrics
Current Price
$23.84
P/E Ratio
N/A
Revenue Growth
0.4%
Profit Margin
0.0%
Market Cap
$11.7B
Dividend Yield
None
How DKNG Compares to Competitors
Understanding how DKNG stacks up against peers helps inform your investment decision.
How DKNG Compares to Peers
Upcoming Events for DKNG
+5 Reasons TO Buy DKNG
1. High gross margins of 76%
strongGross margins above 50% typically indicate strong brand value or intellectual property moats.
-5 Reasons NOT to Buy DKNG
1. Thin profit margins of 0.0%
high riskLow margins provide little cushion against cost increases or pricing pressure.
2. Minimal revenue growth
low riskGrowth of 0.4% barely keeps pace with inflation.
3. Low free cash flow yield of 1.6%
low riskLimited cash generation means most value comes from future growth expectations.
Who Should Buy DKNG?
Investment Profile
Risk Level
Medium
Recommended Holding Period
3-5 years
Best For:
Not Suitable For:
- ✗
Growth Investors
Limited 0% growth may disappoint
- ✗
Income-Focused Retirees
No dividend paid
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Frequently Asked Questions
What is DKNG stock price today?
DKNG (Draftkings Inc) stock is trading at $23.84 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).
Is DKNG stock going up or down today?
DKNG stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.
Should I buy DKNG stock now?
The decision to buy DKNG depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.
Is DKNG a buy, hold, or sell right now?
Our AI-powered analysis provides buy/hold/sell recommendations for DKNG based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.
Is DKNG stock overvalued or undervalued?
Use our DCF valuation calculator to determine if DKNG is overvalued or undervalued based on fundamental analysis and future cash flow projections.
What is DKNG's P/E ratio?
P/E ratio data for DKNG will be available after the company reports earnings. Visit our dashboard for the latest financial metrics.
What is DKNG's market cap?
DKNG (Draftkings Inc) has a market capitalization of $11.69 billion, making it a mid-cap stock.
What is DKNG's price to book ratio?
DKNG trades at a price-to-book (P/B) ratio of 17.16, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.
Deep Dive Analysis
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Full Stock Analysis
Complete DKNG overview with charts and data
Is DKNG Undervalued?
DCF valuation and intrinsic value analysis
Dividend Analysis
Yield, payout ratio, and dividend history
Growth Analysis
Revenue, earnings, and expansion metrics
Financial Health
Debt, liquidity, and balance sheet strength
Price Prediction
2026 forecast and price targets
Stock Forecast
12-month price forecast and analyst targets
Earnings Date
Next earnings date and historical results
Compare Before You Buy
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Disclaimer
This analysis is for informational purposes only and should not be considered financial advice. The decision score and recommendations are based on quantitative factors and do not account for all risks, your personal financial situation, or qualitative factors. Always do your own research and consider consulting with a financial advisor before making investment decisions.