Should I Buy CL Stock in 2026?

Data-driven analysis and honest assessment for Colgate-Palmolive Company

Analysis Updated:
HOLDMixed signals - suitable for existing holders

Current Price: $81.93P/E: 22.8

Decision Score

5.5/10

Hold

Based on 6 fundamental factors

Score Breakdown:

Valuation (20%)6/10

Fair P/E of 22.8

Growth (20%)5/10

Slow growth of 0%

Profitability (20%)4/10

Thin margins (0% net)

Financial Health (15%)5/10

Financial health data limited

Cash Flow (15%)8/10

Strong FCF yield of 5.1%

Insider Activity (10%)5/10

No recent insider activity

Key Investment Metrics

Current Price

$81.93

P/E Ratio

22.82

Revenue Growth

0.0%

Profit Margin

0.1%

Market Cap

$65.9B

Dividend Yield

0.03%

How CL Compares to Competitors

Understanding how CL stacks up against peers helps inform your investment decision.

How CL Compares to Peers

Upcoming Events for CL

+5 Reasons TO Buy CL

1. High gross margins of 60%

moderate

Gross margins above 50% typically indicate strong brand value or intellectual property moats.

2. High free cash flow yield of 5.1%

moderate

FCF yield above 5% means substantial cash generation for dividends, buybacks, or reinvestment.

-5 Reasons NOT to Buy CL

1. Thin profit margins of 0.1%

high risk

Low margins provide little cushion against cost increases or pricing pressure.

2. High PEG ratio of 3.1

high risk

PEG above 2 suggests expensive relative to growth rate.

3. Minimal revenue growth

low risk

Growth of 0.0% barely keeps pace with inflation.

Who Should Buy CL?

Investment Profile

Risk Level

Medium

Recommended Holding Period

3-5 years

Best For:

    Not Suitable For:

    • Growth Investors

      Limited 0% growth may disappoint

    • Income-Focused Retirees

      Low 0.0% yield

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    Get the Full Picture

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    Frequently Asked Questions

    What is CL stock price today?

    CL (Colgate-Palmolive Company) stock is trading at $81.93 as of the latest market data. Stock prices update in real-time during market hours (9:30 AM - 4:00 PM ET).

    Is CL stock going up or down today?

    CL stock price movements are influenced by market conditions, news, earnings reports, and investor sentiment. Check our live dashboard for real-time price changes and technical indicators.

    Should I buy CL stock now?

    The decision to buy CL depends on your investment strategy, risk tolerance, and financial goals. Our AI analysis evaluates fundamentals, valuation metrics, growth prospects, and market conditions to help inform your decision.

    Is CL a buy, hold, or sell right now?

    Our AI-powered analysis provides buy/hold/sell recommendations for CL based on multiple factors including valuation, growth metrics, technical indicators, and analyst consensus. Visit our dashboard for the latest recommendation.

    Is CL stock overvalued or undervalued?

    CL currently trades at a P/E ratio of 22.82 relative to earnings. Our DCF calculator provides intrinsic value estimates to help determine if CL is fairly priced.

    What is CL's P/E ratio?

    CL has a price-to-earnings (P/E) ratio of 22.82, which measures how much investors are willing to pay per dollar of earnings. Compare this to industry peers and historical averages for context.

    What is CL's market cap?

    CL (Colgate-Palmolive Company) has a market capitalization of $65.85 billion, making it a mid-cap stock.

    What is CL's price to book ratio?

    CL trades at a price-to-book (P/B) ratio of 76.73, which compares the stock price to the company's book value per share. A P/B below 1.0 may indicate undervaluation, while above 3.0 may suggest premium pricing.

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    Disclaimer

    This analysis is for informational purposes only and should not be considered financial advice. The decision score and recommendations are based on quantitative factors and do not account for all risks, your personal financial situation, or qualitative factors. Always do your own research and consider consulting with a financial advisor before making investment decisions.