BEN Active Players 2026
MAU, DAU, and player engagement data for Franklin Resources Inc
Total Revenue
$8.77B
2025-09-30
YoY Growth
+3.5%
vs. previous year
Player Engagement Metrics
Franklin Resources Inc measures gaming community health through active player metrics including Monthly Active Users (MAU), Daily Active Users (DAU), and engagement rates. These KPIs drive revenue opportunities through increased monetization and longer player lifetime value.
Key Metrics
MAU / DAU
Importance
Revenue Driver
Frequency
Quarterly Reporting
Annual Revenue Performance
2025-09-30
$8.77B
YoY Growth
+3.5%
2024-09-30
$8.48B
YoY Growth
+8.0%
2023-09-30
$7.85B
YoY Growth
-5.1%
2022-09-30
$8.28B
YoY Growth
-1.8%
2021-09-30
$8.43B
Get Full BEN Player Analytics
View complete engagement metrics, user growth trends, and retention analysis
Frequently Asked Questions
How many active players does BEN have?
Franklin Resources Inc reports active player metrics in quarterly earnings, including Monthly Active Users (MAU) and Daily Active Users (DAU). These metrics measure the size and engagement of the gaming community across all platforms and titles.
What is BEN's MAU (Monthly Active Users)?
Franklin Resources Inc tracks Monthly Active Users (MAU) as a key engagement metric. MAU represents the number of unique users who engage with the platform or games within a 30-day period. Check quarterly reports for the latest MAU figures.
What is BEN's DAU (Daily Active Users)?
Daily Active Users (DAU) measures the number of unique users engaging daily. Franklin Resources Inc may report DAU for specific titles or platforms. The DAU/MAU ratio indicates player stickiness and engagement frequency.
Is BEN's player base growing?
BEN's overall business is growing at 3.5% year-over-year, typically correlated with user base expansion and increased engagement across gaming platforms.
How does BEN measure player engagement?
Franklin Resources Inc tracks multiple engagement metrics including MAU, DAU, session length, session frequency, retention cohorts, and player lifetime value (LTV). These metrics help optimize game design and monetization.
What is BEN's player retention rate?
Franklin Resources Inc monitors retention rates including Day 1, Day 7, and Day 30 retention. Strong retention indicates engaging gameplay and effective live operations. Retention data may be disclosed in investor presentations or earnings calls.
Disclaimer: Active player data is based on publicly filed financial reports and company disclosures. MAU and DAU definitions may vary by company. Always conduct your own research before making investment decisions.